HDFC marks 15th year of business in Jammu and Kashmir

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HDFC Bank, one of the leading private banks in the country, recently commemorated completion of its 15 years journey in Jammu and Kashmir.

According to a press statement, starting its journey at Bahu Plaza branch of Jammu in 2003, HDFC Bank has helped to provide banking services to more three lakh customers in the state. The bank has focused on reaching out to the large unbanked segments and help contribute towards economic development, poverty elevation and employment generation for the people. Today, the bank has achieved a consistent growth rate and the largest private bank network in the state in a span of 15 years, the statement said.

“To commemorate its journey in the state, the bank launched a special savings account for a limited period only. Known as 1,000 AMB Savings Account, it will allow customers to maintain a minimum balance i.e., the average monthly balance (AMB) of just Rs 1000. It also offers Personal Accidental Death Cover of Rs 5 lakh on its Debit Card. Key benefits include 5% savings at select merchants, a set number of free ATM transactions, and free InstaAlerts among others,” read the statement.

Under its Parivartan initiative, the bank undertook restoration of 19 impacted schools in the aftermath of the 2014 floods, benefitting more than 9000 students. The bank has also instituted educational scholarships in the state for children whose families are facing a sudden loss of income due to crisis. So far over 3600 students have applied for the scholarships in the state, the statement said.

Speaking on this occasion, ZubairIqbal, Circle Head, Jammu and Kashmir, HDFC Bank said, “Over the past 15 years it has been an honour serving our customers in Jammu and Kashmir. It is our endeavour to make a difference in their lives through our banking services as well as in society as a whole through our social initiatives. Our activities have impacted more than three lakh people in the state so far and we are humbled by the trust and support they repose in us. We remain committed to keep serving our customers with the best-in-the-class services and the latest technology in the future.”

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