India

X restricts Grok image generation after backlash over obscene deepfakes

[Photo: PixaBay/Thomas Ulrich.]

New Delhi: Social media platform X has implemented new technological safeguards to prevent its AI chatbot Grok from generating images of real people in revealing clothing in jurisdictions where such content is illegal, following backlash over obscene deepfakes.

The restriction applies to all users, including paid subscribers. X also said image generation and editing through Grok are now limited to paid users to improve accountability.

The platform said it has introduced geoblocking measures to prevent the creation or editing of images depicting real individuals in bikinis, underwear or similar attire where prohibited by law.

X reiterated its zero-tolerance policy toward child sexual exploitation, non-consensual nudity and illegal content, adding that violative material is removed swiftly and accounts are suspended where necessary.

The move comes after India’s IT Ministry raised concerns over obscene content linked to Grok, prompting X to remove thousands of posts and delete hundreds of accounts. Regulators in the UK and EU have also increased scrutiny of the AI tool.

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