New media policy to ‘raise alarm against attempt to use media to vitiate public peace, sovereignty of the country’

‘Policy will help create sustained narrative on functioning of government in media, promote highest standard of journalism’

Srinagar: The Jammu and Kashmir administration has said that in an attempt to put in place a Standard Operating Procedure for ‘reaching out to the people in situations of crisis like health issues and natural disasters’, it has approved a Media Policy-2020.

“With the approval of the media policy, government will be in a better position to carry the message of welfare, development and progress to the people in an effective manner, besides enabling the Department of Information & Public Relations J&K to keep pace with the demands of the media and reposition itself as a professional organisation,” a statement issued by the Department of Information and Public Relations (DIPR) said.

“The policy will help create a sustained narrative on the functioning of the government in the media and promote the highest standard of journalism in the Union Territory,” it said

It pointed out that “finally the policy attempts to thwart misinformation, fake news and develop a mechanism that will raise alarm against any attempt to use media to vitiate public peace, sovereignty and integrity of the country”.

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The policy includes establishment of a media academy in Jammu and Kashmir that will promote the ‘highest standard of journalism’ and coordinate study and research in the field, the statement said.

The policy envisages that all department will nominate a nodal officer to liaise with DIPR. To ensure healthy interaction with the public online and on social media, the policy lays down setting up of a Social Media Cell in the department.

The director, Information and Public Relations, has been designated chairperson of the Empanelment Committee and the administrative head of Information Department will chair the Review Committee constituted under the policy.


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